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Privacy Policy

To Exceed, LLC · Last Updated

To Exceed, LLC (“To Exceed,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, store, and share information when you visit our website, submit a contact form, book a meeting, request a free consultation, or otherwise communicate with us.

This Privacy Policy applies to the To Exceed website and our own marketing efforts. It does not apply to recruiting landing pages that we manage on behalf of our clients. Those client-specific landing pages may have separate privacy policies.

1. Who We Are

To Exceed, LLC provides marketing, recruiting, advertising, consulting, landing-page, tracking, and related services, primarily for trucking companies and other businesses seeking better visibility, stronger lead quality, and lower wasted spend.

Our business contact information is:

To Exceed, LLC
3825 Gilbert Dr, Suite 134
Shreveport, LA 71104
Email: sales@toexceed.com
Phone: (877) 589-6524

2. Information We Collect

We collect information in a few basic ways: information you provide directly, information collected automatically when you use the website, and information connected to marketing campaigns or meeting scheduling tools.

Information You Provide Directly

When you fill out a contact form, request a free consultation, book a meeting, or contact us, we may collect:

  • Your name;
  • Company name;
  • Job title or role;
  • Email address;
  • Phone number;
  • Website URL;
  • Service interest;
  • Message or comments you submit;
  • Meeting details you select through a scheduling link;
  • Information you choose to provide during a consultation or follow-up conversation.

Our ordinary website forms are not intended to collect sensitive information. Please do not submit login credentials, confidential vendor contracts, private financial documents, sensitive business records, passwords, or other highly confidential information through a general contact form.

If sensitive information needs to be discussed, we will generally address it during a consultation, onboarding process, or another voluntary communication exchange.

Information Collected Automatically

Like most business websites, our website may collect standard technical and usage information, such as:

  • IP address;
  • Browser type;
  • Device type;
  • Operating system;
  • Referring website or advertisement;
  • Pages viewed;
  • Buttons or links clicked;
  • Date and time of visit;
  • Approximate location based on technical data;
  • Cookie or similar browser identifiers;
  • General website usage and performance information.

We are not trying to scrape personal data or collect more than we need. The purpose of this tracking is to understand how people find and use our site, improve the website, measure marketing performance, and follow up with businesses that have shown interest in our services.

3. Cookies and Tracking Technologies

Our website may use standard navigation cookies and similar technologies to help the website function, understand visitor behavior, and measure the effectiveness of our marketing.

We may use tools such as:

  • Google Analytics;
  • Google Ads tag;
  • Google-related conversion tracking;
  • Meta/Facebook Pixel;
  • LinkedIn Insight Tag;
  • Similar analytics, advertising, or measurement tools.

These tools may help us understand:

  • Which pages are visited;
  • Which campaigns send traffic to the website;
  • Whether a visitor completes a contact form;
  • Whether a visitor books a meeting;
  • Which ads or sources appear to generate useful inquiries;
  • How we can improve our marketing and website.

You can usually control cookies through your browser settings. Blocking cookies may affect certain website functions or make our reporting less accurate.

4. Retargeting and Contact Lists

We may run advertising campaigns through external sources such as Google, Meta (Facebook and Instagram), LinkedIn, or similar platforms. We may use tracking tools from those platforms to measure visits and retarget people who have visited our website.

We may also upload contact lists to platforms such as Google, Facebook, or LinkedIn so that we can show To Exceed advertisements to people or businesses who may be interested in our services and similar audiences.

This does not mean we sell your contact information. We use this only for To Exceed’s own marketing and retargeting efforts.

We do not sell, rent, or license contact form data to third parties.

5. Contact Forms and Consent to Be Contacted

When you submit a contact form, request a free consultation, book a meeting, or otherwise provide your contact information, you consent to To Exceed contacting you about our services.

We may contact you by:

  • Email;
  • Phone;
  • Text message;
  • Other contact methods you provide or that are publicly available for your business.

We may follow up multiple times, including by text and email, to answer questions, schedule a conversation, provide requested information, or see whether our services may help your company.

For text messages, message and data rates may apply. You can ask us to stop texting you by replying “STOP” or by contacting us directly.

You can ask us to stop marketing follow-up by emailing sales@toexceed.com.

6. Free Consultation

To Exceed may offer a free consultation, free performance review, free audit, or similar introductory service.

When you request or schedule a free consultation, we may review information such as:

  • Your company website;
  • Public-facing landing pages;
  • Public-facing advertisements;
  • Publicly available business information;
  • Screenshots, reports, or documents you choose to provide;
  • Information you share during the meeting;
  • Notes from the consultation;
  • Relevant follow-up questions or concerns.

The goal of the consultation is to provide genuine value. We make a good faith effort to identify practical opportunities to improve cost per lead, lead quality, tracking, recruiting performance, advertising efficiency, or other concerns relevant to your company.

A free consultation does not guarantee that To Exceed can solve every issue, lower every cost, or produce a specific result.

If you are not interested in contracting with To Exceed after the consultation, we do not intend to harass you with endless emails or high-pressure sales tactics. We may follow up afterward, including weeks or months later, to check in politely, share relevant information, or see whether your needs have changed. That follow-up should feel like a professional check-in, not a dogged pursuit or hard sell.

You may ask us to stop follow-up communications at any time.

7. Meeting Scheduling Tools

Our website may include a “book a meeting” link using Microsoft Outlook scheduling or another scheduling tool.

If you use that tool, the scheduling provider may collect information needed to book the meeting, such as your name, email address, selected time, and meeting details. That provider may have its own privacy policy.

8. Prospect Calls and Recordings

Some calls with prospective clients may be recorded. Call recording will be disclosed, and participation in a recorded call is voluntary.

If you do not want a call to be recorded, you may decline recording, end the call, or ask for another method of communication.

Recorded calls may be used to:

  • Review the conversation;
  • Improve service quality;
  • Train or coach team members;
  • Confirm what was discussed;
  • Follow up accurately;
  • Resolve misunderstandings or disputes.

9. How We Use Information

We may use collected information to:

  • Respond to your inquiry;
  • Contact you about To Exceed’s services;
  • Schedule and conduct meetings;
  • Provide a free consultation;
  • Follow up after a consultation;
  • Send relevant business, marketing, or service information;
  • Evaluate whether To Exceed may be a good fit for your company;
  • Improve our website and content;
  • Measure advertising performance;
  • Retarget interested visitors or contacts with To Exceed ads;
  • Maintain business records;
  • Manage customer relationships;
  • Prepare proposals, agreements, or onboarding materials;
  • Protect our website, business, and users;
  • Comply with applicable law.

10. How We Store Information

We may store information in tools and systems used for business operations, sales, marketing, reporting, and client management.

These may include:

  • CRM platforms, including GoHighLevel or similar tools;
  • Microsoft Excel spreadsheets stored on OneDrive;
  • Google Sheets;
  • Email platforms;
  • Calendar and scheduling tools;
  • Analytics and advertising platforms;
  • Other CRM, reporting, or business software we may use in the future.

We may change service providers or software tools as our business needs evolve.

11. Service Providers

We may share information with service providers that help us operate our business, website, marketing, communications, scheduling, analytics, and CRM systems.

These providers may include companies that provide:

  • Website hosting;
  • Email services;
  • Text messaging tools;
  • CRM systems;
  • Spreadsheet or document storage;
  • Calendar scheduling;
  • Analytics;
  • Advertising measurement;
  • Retargeting;
  • Business software;
  • Security and technical support.

These providers are used to support To Exceed’s business operations. We do not sell, rent, or license your contact form data to third parties.

12. Information We Do Not Sell

To Exceed does not sell, rent, or license contact form data to third parties.

We may use information for our own marketing and retargeting campaigns, including uploading contact lists to platforms such as Google, Facebook, or LinkedIn. That use is for To Exceed’s own advertising and does not mean we are selling your data to unrelated companies.

13. Third-Party Websites and Platforms

Our website may link to or embed content from third-party websites and platforms, including:

  • Google;
  • Facebook;
  • LinkedIn;
  • YouTube;
  • Podcast platforms;
  • Client websites;
  • Scheduling tools;
  • Outside articles, reports, or resources.

We do not control every third-party website or platform. Their collection and use of information may be governed by their own privacy policies and terms.

14. Data Retention

We keep information for as long as reasonably necessary for business, legal, operational, marketing, and recordkeeping purposes.

Retention periods may depend on:

  • Whether you requested information;
  • Whether you booked a consultation;
  • Whether we are actively communicating with you;
  • Whether your company becomes a client;
  • Whether we need to maintain opt-out records;
  • Whether we need the information for reporting or internal analysis;
  • Whether the information is needed for legal, tax, accounting, contractual, or dispute-resolution purposes.

If you ask us to stop contacting you, we may retain limited information needed to honor that request.

15. Security

We use reasonable administrative, technical, and organizational measures designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, email system, CRM, spreadsheet, or internet transmission is completely secure.

Please do not submit passwords, login credentials, confidential vendor contracts, sensitive financial documents, or highly sensitive business information through ordinary website forms.

16. Your Choices

You may contact us to:

  • Ask what contact information we have about you;
  • Correct inaccurate contact information;
  • Ask us to delete certain information, where applicable;
  • Opt out of marketing emails;
  • Opt out of text messages;
  • Ask us to stop follow-up communications;
  • Ask questions about our privacy practices.

You can contact us at sales@toexceed.com.

Some requests may be limited by business, legal, security, recordkeeping, or dispute-resolution needs.

17. Children’s Privacy

The To Exceed website is intended for business users and adults. It is not directed to children.

We do not knowingly collect personal information from children through this website.

18. United States Audience

To Exceed is based in Louisiana and does business with companies across the contiguous United States.

We strive to follow applicable United States federal laws and applicable state laws in the contiguous United States.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The current version will be posted on this page with an updated “Last Updated” date. You should return to this page periodically to review the current version.

20. Contact Us

Questions about this Privacy Policy or To Exceed’s use of information may be directed to:

To Exceed, LLC
3825 Gilbert Dr, Suite 134
Shreveport, LA 71104
Email: sales@toexceed.com
Phone: (877) 589-6524